The Greater Lansing Convention & Visitors Bureau (GLCVB) is a major player in driving the more than $500 million in tourism revenue the Lansing region pockets each year.
According to excerpts from the article:
While the natives may not know it, tourism contributes greatly to the tri-county area.
“It
is not well understood in terms of its overall impact, but tourism in
this community is a major economic driver,” Hladki stated. “The
economic impact is consistently around a half a billion dollars a year.
It creates 7,500 jobs, and those run the gamut from seasonal part-time
work all the way up to thousands of full-time jobs with benefits. We’re
fortunate because of the educational institutions and that we’re a
state capital, which maintains a flow of business and leisure visitors,
keeping those jobs stable.”
Read the entire article here.
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