A local clothing label has carved out a niche among other retailers in
Meridian Mall. DEFYE
clothing recently moved from a kiosk inside the mall to a 1,000-square-foot store.
According to excerpts from the article:
The company, founded by Okemos native Michael Doherty
screen-printed graphic T-shirts, sweatshirts, button-down shirts, hats,
jeans and other clothing items for men and women. Doherty also makes
some children’s apparel.
Doherty designs the artwork for the screen-printed items for DEFYE, named after the phrase "define your own existence."
"It's really exciting," he said of his company's growth. "A lot of it has to do with this connection with college students and a lot of people kind of going through this same struggle of finding their own way in life, and a lot of them can relate to the whole message behind the label."
Read the article here