Capital Region Concerts Work to Build On Area's Quality of Life

As Lansing kicks off its Common Ground Music Festival, the region takes stock of the myriad benefits of its growing concert and festival lineup.

According to excerpts from the article:

From city-sponsored events to events sponsored by arts councils and businesses, organizers say the main goal is to increase the quality of life in the community.

Businesses near free-concert venues also find themselves often benefiting, creating a mix that seems to make free concerts pay off for everyone involved.

The East Lansing Summer Concert Series helps draw people to the downtown business area. But it's also a way for the city to express how much it values community events, arts and culture, and bringing the community together, said Ami Van Antwerp, East Lansing's communications coordinator.

"One of the things people really value about living here is all of the festivals and events you can attend," she said.

Read the article here.
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