Have a big decision on your mind? Should you open a second office? Should you hire additional employees? If you’re like many business owners facing risky decisions, you may have found that no matter what you plug into a spreadsheet, the darn thing just can’t give you enough information to really make a decision.
East Lansing-based Anderson Economic Group
is launching a new company with a tool designed to do just that. Supported Intelligence
has been built around a new software that incorporates what’s called Rapid RecursiveTM methodology for valuing investments and strategic options. That is, it helps businesses make better decisions. It all came about when AEG Principal and CEO Patrick Anderson began to realize that there had to be a better way to address risky choices than a spreadsheet.
“When I looked at how people handled risky decisions in their real lives,” says Anderson, “I realized they handled them better than what was descried in the MBA books. I’ve been developing techniques that would match, mathematically, what people do themselves.”
The result was six years of developing Supported Intelligence. The company is currently located in AEG’s East Lansing office and expects to launch their first product using the Rapid RecursiveTM methodology in September 2012. Anderson says the software will benefit a variety of businesses within an array of industries. Eventually he hopes to develop future software to even help individuals make life decisions, such as when to buy a house.
Supported Intelligence currently employs six workers, and Anderson expects that number to double over the next year.