King Media, a boutique, full-service advertising, marketing, and public relations firm based in East Lansing, "delivers the right message, at the right time, to the right audience every day," says marketing coordinator, Kerri Molitor.
The firm, founded in 1999, currently staffs 10, and intends to hire 1 to 2 people in the next year; a job growth of 10-20%.
Of being part of the Lansing area, Molitor says: "We are a woman-owned small business and we have always loved being rooted in the Greater Lansing community. Because of the State Capital and the University, the local economy has been surprisingly stable. It has been this economic stability and growth even in the recent economically challenged times that we have been grateful for. In addition, we love the diversity of our great State of Michigan and as the capital; Lansing is the perfect example of that diversity."
King Media keeps focus on their customers and growing those businesses even more, knowing that if their clients are successful, they are successful. Additionally, they understand that technology has changed the way people shop, how they receive information, and how they communicate. Molitor says that continued education is mandatory for each member of the King Media staff in order to stay head of trends and to know where the market is going.
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