Replay Entertainment Exchange Thriving, Expands Space

The ever-traversing Replay Entertainment Exchange has changed its address for the fifth time since 2006.  

The popular used-media shop can now be found at 1385 East Grand River Ave. in a strip mall complex that includes Grand Traverse Pie Company.

Replay moved to the new location back in November. While owner Ted Wilson misses being in downtown East Lansing next to Barnes & Noble, Replay benefited from the change of scenery. 

"We're the coolest thing happening on the strip," says Wilson regarding the lack of competition within the strip mall.

The location offers perks other than lack of competition: Wilson reduced his rent, doubled his square footage and now has free parking in front of the store.  

The new location is in close proximity to a few Michigan State University (MSU) dorms  and is bringing in more local, non-student costumers.

"We're on the edge [of campus] and much more accessible to locals," he says.

As he did at the old Replay locations, Wilson plans on having live music and movie nights.

"Everything is on wheels," Wilson explains, pointing to the racks of used DVDs, records and video games that can easily be moved to create more floor space.

Always looking to expand, Wilson  plans on adding used books to Replay's offerings in the near future.

Source: Ted Wilson, Replay Entertainment Exchange

Writer: Daniel J. Hogan   

All Photographs © Dave Trumpie

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