When a new
Bagger Dave’s Legendary Burger Tavern opened in Downtown Brighton recently, the eager crowd waited in a line around the block to get in. When the company’s fifth
location opens in East Lansing’s Brookfield Plaza in September, the influx of excited students and residents are bound to have a similar reaction.
Bagger Dave’s got its start in Berkley, Michigan in 2006 by Buffalo Wild Wings franchisee Diversified Restaurant Holdings Inc. It quickly spread to Ann Arbor, Novi and Brighton, and the quirky burger and beer restaurant now continues its eastward expansion into
East Lansing.
“We started to look into East Lansing because of draw that Michigan State University provides,” says Michael Ansley, President and CEO of DRH. “Each one of our locations is decorated with historical murals and pictures of the local community, so the rich history of Michigan State and E. Lansing will offer us great opportunities.”
The appeal of Bagger Dave’s in other communities can be attributed to its unique environment and offering of Michigan craft beer and burgers known to turn out positive reviews.
“The concept revolves around ‘customizable’ hand-crafted burgers,” says Ansley, which he notes includes a ground turkey and black bean option. “We also offer hand-cut double fried french fries, signature sauces, [and more.]”
The new 4,500 square foot restaurant is expected to create 55 jobs. Work will begin on the $900,000 project in about a month, and the restaurant is slated to open in September.
Source: Michael Ansley, Diversified Restaurant Holdings Inc.
Writer: Natalie Burg, News Editor
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