Pure Barre opens 900-sq ft studio in Okemos

Okemos has a new way to workout. The Pure Barre franchise, which began in Birmingham, Michigan, now has a location on Meridian Crossings Drive.
 
“The owner [Allison Weyand] was looking for a place that was close enough for her to commute, but with a bigger demographic of customers,” says Renae Lange, manager of the new Pure Barre location. Weyand formerly owned Pure Barre studios in Midland and her hometown of Saginaw.
 
“We love the layout of this location,” says Lange of the approximately 900 square feet of studio space, “and we love all the traffic we get out front.”
 
Pure Barre Okemos opened last week with seven employees and a list of customers waiting to get into the classes.
 
“We have gotten so many calls and emails about people who are excited for us to be in Lansing,” says Lange.
 
The workout studio specializes in pure barre classes, which are a blend of ballet, yoga, Pilates and stretching. The Okemos business also includes a clothing boutique offering high end workout clothing lines.
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